My First Book Tour by Dorothy Stewart
By the time you read this, I’ll be some place else. Possibly in the far
north of Scotland doing last-minute prep for another talk about my novel, When the Boats Come Home.
I’m away for twenty-four days and I’m calling it a book tour. The novel
is based around the 1921 Fishermen’s Revival in Great Yarmouth that spread up
the east coast as newly converted fishermen returned home after the autumn
fishing season, and as evangelist Jock Troup was led to various places to
preach and inspire. My trip is taking me to a number of the places he visited,
starting in Dundee, where thanks to ACW’s Wendy Jones, I’ve a nicely full
diary! This is the same Wendy Jones who invited me to write about how to
organise a book tour for this blog. So here goes.
1. Many writers are
introverts and doing publicity is painful for introverts. Ergo, even thinking
about organising a book tour is going to be painful. Be ready.
2. You get ready by
praying. Lots. ‘Is this something You want me to do?’ is the first prayer.
‘Help’ is the next one that you’ll need over and over!
3. Where to go, what
to do, depends on the kind of book you’ve written. You need to go where the
people are who will be genuinely interested in your book. Mine is overtly
Christian and based around a real-life revival and real-live evangelists so my
time will be mostly with churches, church groups and Christian bookshops.
4. Be clear about
what you’re trying to achieve. I am not out to make money. It would be lovely
to cover my costs but I see my writing as ministry just as much as I see my lay
preaching, so a large part of my focus is spreading the word of God’s amazing
transforming love. I also care a lot about encouraging other writers so I’ll be
talking to writing groups, doing some workshops at my old High School (how I
wish an ‘author’ had turned up there when I was a teenager to enthuse me!) and
giving library talks to encourage readers.
5. Find helpers,
advocates, folk with contacts and let them help you. I have received so much
help I’m awed by the sheer kindness of people – setting up things for me to do,
telling other people, providing overnight accommodation.
6. Don’t tie it up
too tight. Leave room for the Holy Spirit to interrupt your plans, sidetrack
you, throw holy spanners and leave you gasping with amazement at just how much
better it all turned out to be!
7. Say thank you –
to God who is out there ahead of you organising everything, to all the folk who
help, who turn up, who feed you and provide glasses of water.
8. The one I
probably won’t pay any attention to: build in plenty of time to rest. Your
audience deserves your best.
9. Allow enough time
for the planning. Months not weeks!
When the Boats Come Home is Dorothy
Stewart’s eleventh book and first novel. After working her way up the ladder in
book publishing, a gentle nudge (they asked for my resignation!) led her to
swap sides and take to writing. A lay preacher in the United Reformed Church,
she lives in Suffolk with a small black cat and spends too much time on
Facebook. Details of Dorothy’s books are on www.amazon.co.uk/-/e/B00ZCYXFK6.
The book tour and other stories can be found on her blog: www.dorothystewartblog.wordpress.com
Excellent information for new writers, Dorothy, and so clearly put. Brings to mind the many book tours I've done over the years and how exhausting it can be - as an introvert - relating to so many people, but also how rewarding it is. Like you, I view my writing not as a money-spinner but as my ministry, with my new book (published last week) having as much to say to believers as to non-believers. Well done with yours. And God bless.
ReplyDeleteSounds like you're having a great time, Dorothy. I love the image of "holy scanners" - an important reminder that God's plans are better than ours.
ReplyDeleteOne day I really pray I need this advice - it sounds like great fun and there are some good tips here :)
ReplyDelete